Amethyst Bay Magazine Advertisement

Print Media

Client

Amethyst Bay Resort and Spa and Southern New Hampshire University

Role

Student

Clients Problem

Amethyst Bay Resort & Spa is located on the Caribbean Island of St. Thomas. Amethyst Bay needed a magazine print ad created to reach out to new and existing customers.

Strategy and Concept

The Amethyst Bay Resort & Spa Banner and Magazine Advertisement provide the opportunity to show my understanding of different color names needed for digital and print publications. RGB (Red, Green, and Blue) and CMYK (Cyan, Magenta, Yellow, and Black) get used to creating the proper output for the magazine advertisement online and in print. Copyrights got considered when selecting images and applied using ethical industry standards. I submitted the projects to the client for review and implement changes based on feedback and the audience's needs.

• Date: June 2020
• Category: Print Media

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AMETHYST BAY RESORT AND SPA BANNER ADVERTISEMENT

Client

Amethyst Bay Resort and Spa and Southern New Hampshire University

Role

Student

Clients Problem

Amethyst Bay Resort & Spa is located on the Caribbean Island of St. Thomas. Amethyst Bay needed a web banner ad created to reach out to new and existing customers.

Strategy and Concept

The Amethyst Bay Resort & Spa Banner and Magazine Advertisement provide the opportunity to show my understanding of different color names needed for digital and print publications. RGB (Red, Green, and Blue) and CMYK (Cyan, Magenta, Yellow, and Black) get used to creating the proper output for the magazine advertisement online and in print. Copyrights got considered when selecting images and applied using ethical industry standards. I submitted the projects to the client for review and implement changes based on feedback and the audience's needs.

• Date: June 2020
• Category: Digital Media

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Desperate Times Brewery Virtual user solution

Client

Desperate Times Brewery and Southern New Hampshire University

Role

Student

Clients Problem

Desperate Times Brewery needed a website makeover targeting intended audiences, using heuristics, user experience testing, market research, and personas. Their home page was the page that received the makeover. No other pages received a makeover during the project, but they can receive a makeover when time permits.

Strategy and Concept

The Virtual User Solution for Desperate Times Brewery demonstrates a better user experience for a customer. A user experience and heuristics evaluation got completed to determine ways to improve a user experience. User personas and scenarios enhanced the website. A design brief communicated the project's objective, target, competitors, key message, consumer benefits, attitude, call to action, and timeline. Low and high-fidelity prototypes got used to explaining details to the client and implementing feedback for a better user experience.

Please click the following link to download a Virtual User Solution.

• Date: February 2022
• Category: Digital Media

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Java Been responsive website

MOBILE VIEW

TABLET VIEW

DESKTOP VIEW

Client

Java Been and Southern New Hampshire University

Role

Student

Clients Problem

Create a responsive website using device standards and user experience principles.

Strategy and Concept

Select the appropriate tools and languages, e.g., Visual Studio Code, Adobe Illustrator, Photoshop, XD, Bootstrap 5, CSS, and JavaScript, to design a responsive website consistent with industry best practices. Justify visual design decisions with a written reflection.

Please view the design here.

• Date: February 2022
• Category: Digital Media

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Photographic Essay

Please select this link to download PDF.

Client

Southern New Hampshire University

Role

Student

Clients Problem

Create a photographic essay that communicates a message or theme with a series of photographs. No words or captions may get used to help communicate the intended message.

Strategy and Concept

Select appropriate camera settings to capture the best picture to limit photographic editing. Use photographic editing skills to help photographs deliver the intended message, e.g., blur settings to show movement. Order a series of images to communicate a home workout narrative.

• Date: February 2021
• Photography

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TYPOGRAPHICAL PORTRAIT OF CHIP KIDD

Client

Southern New Hampshire University

Role

Student

Clients Problem

Create a typography portrait with rationale.

Strategy and Concept

Use type appropriately to engage an audiences visual interest. Select a font and styles that communicate messages matching the subject.

• Date: February 2021
• Category: Digital Media

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Paws & Claws Logo Portfolio

Logo Design

Client

Southern New Hampshire University

Role

Student

Clients Problem

Create a portfolio of a designed logo and brand identity for Paws and Claws.

Strategy and Concept

A logo and brand identity for Paws & Claws got completed using the client's design brief and the psychology of design to communicate the intended message to their audience. Please click the following link to download a porfolio of the designed logo.

• Date: April 2020
• Category: Logo Design & Print Media

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Illustration

Travel Poster

Client

Southern New Hampshire University

Role

Student

Clients Problem

Create two travel posters to a fictional location called Carterhaugh.

Strategy and Concept

Research visual references to use when drawling the design for each poster. Create rough thumbnails to find a layout for characters and the environment. Incorporate visual elements and principles of design to get an emotional response in the viewer.

• Date: December 2019
• Category: Illustration

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Illustration

Travel Poster

Client

Southern New Hampshire University

Role

Student

Clients Problem

Create two travel posters to a fictional location called Carterhaugh.

Strategy and Concept

Research visual references to use when drawling the design for each poster. Create rough thumbnails to find a layout for characters and the environment. Incorporate visual elements and principles of design to get an emotional response in the viewer.

• Date: December 2019
• Category: Illustration

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Digital Publication Cover Page

Digital Media

Client

Southern New Hampshire University

Role

Student

Clients Problem

Create digital publication cover page.

Strategy and Concept

Research publication cover pages to view examples for inspiration. Use images from the Outdoor Photographer magazine to match headlines with page content.

• Date: August 2021
• Category: Digital Publication

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PowerPoint Presentation

Digital Media

Please select this link to download PDF.

Please select this link to download PowerPoint Presentation.

Client

Southern New Hampshire University

Role

Student

Clients Problem

Deconstruct an artifact and present the finding in a Powerpoint presentation.

Strategy and Concept

Research publication cover pages to view examples for inspiration. Use images from the Outdoor Photographer magazine to match headlines with page content.

• Date: August 2021
• Category: Digital Publication

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Desktop Publishing

Table Tent for PastaAmore

Client

Southern New Hampshire University

Role

Student

Clients Problem

The client intended to open a restaurant and needed various materials to advertise. I created a table tent, menu, and brochure with a client-provided Brand Style Guide.

Strategy and Concept

I researched Italian cuisine restaurants, table tents, menus, and brochures. Then, I found images to use and abided by copyrights.

• Date: December 2020
• Category: Desktop Publishing

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Desktop Publishing

Brochure for PastaAmore

Client

Southern New Hampshire University

Role

Student

Clients Problem

The client intended to open a restaurant and needed various materials to advertise. I created a table tent, menu, and brochure with a client-provided Brand Style Guide.

Strategy and Concept

I researched Italian cuisine restaurants, table tents, menus, and brochures. Then, I found images to use and abided by copyrights.

• Date: December 2020
• Category: Desktop Publishing

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Desktop Publishing

Brochure inside for PastaAmore

Client

Southern New Hampshire University

Role

Student

Clients Problem

The client intended to open a restaurant and needed various materials to advertise. I created a table tent, menu, and brochure with a client-provided Brand Style Guide.

Strategy and Concept

I researched Italian cuisine restaurants, table tents, menus, and brochures. Then, I found images to use and abided by copyrights.

• Date: December 2020
• Category: Desktop Publishing

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Desktop Publishing

Menu for PastaAmore

Client

Southern New Hampshire University

Role

Student

Clients Problem

The client intended to open a restaurant and needed various materials to advertise. I created a table tent, menu, and brochure with a client-provided Brand Style Guide.

Strategy and Concept

I researched Italian cuisine restaurants, table tents, menus, and brochures. Then, I found images to use and abided by copyrights. Please view the menu here.

• Date: December 2020
• Category: Desktop Publishing

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